Prior to this blog, I had visited AllSaints.com multiple times. Each time I returned, the site would remember what I had viewed (which was convenient) and what I had placed in my shopping bag (if anything). Other than that, it did not know me by name, nor did I recieve any emails from them.
Then, when I started this blog, I signed up for thier newsletter giving them my email, and creating an account. Now when I view the site, it welcomes me by name, and I get a few emails here and there about new product, or possibily product relating to something that I had viewed prior.
This emails that I recieve are incredibly convenient, because they do not come every day, so as a customer, I am not being bombarded with information, and they are relating each email specifically to me as a customer, suggesting items that I have previously viewed or bought or introducing new lookbooks, which I also find at to be incredibly convenient. Also the emails that I receive from AllSaints.com are womens clothes related, knowing that I am a woman, and that is most likely the gender I would be buying for.
Below I have posted some pictures of recent emails I received from AllSaints.
This email I received after I had viewed this exact sweater on their website. They emailed me featuring the sweater, while also offering other items to 'complete the look' and giving me a detail description of 'The Warp Jumper'.
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